Andy Collier leads the Reputation workstream at the ABPI, an organisation representing the innovative pharmaceutical industry in the UK. His core responsibilities are to work with members to build familiarity with the UK pharmaceutical industry amongst external stakeholders whilst improving trust in its core mission and values. This involves tracking sentiment across critical stakeholder groups, developing public-facing campaigns, and working with strategic partners to explore collective responses to the most significant challenges in the health information ecosystem.

Prior to joining the ABPI three years ago, Andy enjoyed a varied career in Government Affairs and Policy across all composite parts of the life sciences ecosystem. This included working within the NHS, academia and business organisations.