Since 2022, the Independent Schools’ Bursars Association (ISBA) has partnered with AITL to deliver a connected event experience across its annual conference portfolio.
Rather than managing separate event apps each year, ISBA adopted a single multi-event platform that brings together its flagship Annual Conference and three additional annual events. This gives delegates, exhibitors, sponsors and members one familiar place to access agendas, networking, exhibitor information and event updates throughout the year.
The result is a consistent digital experience that supports every stage of the attendee journey, from registration through to onsite engagement.
This programme has been supported by key industry sponsors including Gallagher, Holroyd Howe, iSAMS, PHVC Minibus Leasing & Fleet Suppliers, and Redwood Collections, helping to enhance engagement and strengthen the overall event experience for attendees and exhibitors alike.
Event overview
1,600
Attendees
200
Exhibiting Companies
4
Events managed within one app
About the event
The ISBA Annual Conference is one of the UK’s leading events for the independent education sector, bringing together bursars, senior leaders, governors, operational staff and specialist suppliers.
Across two days, delegates attend keynote presentations, educational sessions and networking opportunities while exploring a large exhibition showcasing products and services designed specifically for independent schools.
Today, the conference regularly welcomes hundreds of education professionals alongside one of the sector’s largest supplier exhibitions.
The ISBA Annual Conference serves as a central hub for learning, networking and business development within the independent education sector. Delegates attend to gain insights into the latest challenges and opportunities facing schools, while exhibitors connect directly with key decision-makers responsible for purchasing products and services on behalf of their institutions.
To support the scale and complexity of the event, AITL provides a complete event technology and registration solution, covering everything from pre-event engagement through to onsite registration and badge printing.
The Challenge
With four annual events to manage, ISBA needed a single platform that could simplify event delivery while enhancing the experience for delegates, exhibitors and sponsors.
The solution needed to:
- Deliver all event information through one intuitive mobile app
- Enhance networking between delegates, exhibitors and sponsors
- Streamline registration and onsite check-in
- Support both pre-event badge printing and onsite badge production
- Provide exhibitors with an efficient lead capture solution
- Give attendees quick access to agendas, floor plans, exhibitors and event information
- Ensure reliable onsite support throughout every event
With hundreds of exhibitors and more than 1,600 attendees across its event portfolio, efficiency, accessibility and real-time communication were essential to delivering a seamless experience from arrival through to the close of each event.
The solution
The ISBA conference app became the central hub for the entire event experience, giving attendees everything they needed in one place:
With all event information accessible in one place, delegates were able to plan their time effectively, navigate the venue with ease, discover exhibitors, and stay connected with other attendees throughout the conference journey.
Exhibitor lead retrieval
To maximise exhibitor ROI, AITL delivered integrated lead retrieval and badge scanning functionality within the event platform.
Exhibitors were able to instantly scan attendee badges to capture qualified leads and access verified contact details in real time, removing the need for paper forms or manual data entry.
This streamlined the capture process on the exhibition floor, allowing exhibitors to focus on conversations while ensuring every interaction was recorded accurately and efficiently.
Registration & badge printing
Pre-Printed Badges
Delegates registered ahead of the event were issued pre-printed badges, enabling fast and efficient collection on arrival and significantly reducing queue times at registration.
This helped create a smoother entry experience and eased pressure on onsite teams during peak arrival periods.
Onsite Registration & Badge Printing
For late registrations, walk-ins and last-minute attendee changes, AITL provided a fully integrated onsite registration and badge production solution.
This included registration software, badge printing hardware, barcode scanning devices and dedicated onsite technical support, ensuring all attendee types could be processed quickly and accurately.
By connecting onsite registration directly into the wider event system, data was updated in real time — maintaining a consistent view of attendance across the platform and supporting both operational efficiency and exhibitor engagement.
Badges are printed on demand within seconds, ensuring a professional and efficient arrival experience for every attendee.
Onsite event support
To ensure smooth delivery across high-traffic event periods, AITL deployed a dedicated onsite support team working directly with both attendees and exhibitors throughout the conference.
Acting as the operational backbone of the event, the team provided immediate assistance across all key touchpoints, from registration and badge production through to technical and app-related support , ensuring issues were resolved in real time and without disruption to the attendee experience
- Managing registration desks to ensure smooth attendee flow and minimal queue times
- Providing hands-on technical support across all event systems and devices
- Assisting with fast and accurate badge printing and reprints onsite
- Supporting exhibitors with queries, setup issues and live troubleshooting
- Delivering real-time app support for delegates and exhibitors throughout the event
- Resolving operational issues immediately to maintain a seamless event experience
With dedicated onsite support embedded throughout the event, ISBA benefited from continuous operational coverage across every stage of the conference. This ensured attendees experienced minimal disruption, exhibitors received immediate assistance when needed, and the event ran efficiently from registration opening through to the final session.
Results
By bringing mobile engagement, lead retrieval, registration management and onsite badge printing into a single integrated solution, AITL enabled ISBA to deliver a more connected, efficient and consistent event experience across its annual portfolio.
Rather than managing fragmented systems, ISBA now operates through a unified platform supporting every stage of the attendee journey, from pre-event engagement through to onsite delivery and post-event networking.
Planning your next event?
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